Entrepreneur Roadmap
Starting a business in Southeast Texas comes with unique opportunities and challenges that generic business advice just doesn't cover. This 4-week course gives you the practical steps, local connections, and region-specific insights you need to turn your business idea into a launch-ready plan that actually works in our market.
Course Name: Entrepreneur Roadmap: Starting a Business in Southeast Texas
Instructor: Michelle LaRose
Fee: $150
1. Discover Your Why and Vision (45 minutes)
鈼 Identify your motivations for starting a business
鈼 Define your vision and mission
鈼 Values alignment exercise
2. Market Research & Business Refinement (45 minutes)
鈼 Southeast Texas market analysis
鈼 Feasibility assessment
鈼 Value proposition development
3. Legal & Financial Foundations (75 minutes)
鈼 DBA and LLC processes
鈼 Permits and regulations
鈼 Basic financial planning and setup
1. Brand Building Essentials (60 minutes)
鈼 Website and online presence basics
鈼 Visual identity fundamentals
鈼 Social media strategy
2. Marketing Fundamentals (60 minutes)
鈼 Local marketing strategies
鈼 Content planning
鈼 Email marketing basics
3. Networking & Relationships (45 minutes)
鈼 Local networking opportunities
鈼 Finding mentors
鈼 Building partnerships
1. Location & Operations (60 minutes)
鈼 Location considerations
鈼 Lease negotiations
鈼 Operations management
2. Growth Planning (60 minutes)
鈼 Hiring basics
鈼 Scaling strategies
鈼 Systems development
3. Challenge Management (45 minutes)
鈼 Common business obstacles
鈼 Problem-solving strategies
鈼 Tech tools and solutions
1. Business Organization (45 minutes)
鈼 Workflow design
鈼 KPI tracking
鈼 Time management
2. Customer Relationships (45 minutes)
鈼 Client retention strategies
鈼 Loyalty programs
鈼 Community building3. Southeast Texas Resources (45 minutes)
鈼 Local support networks
鈼 Funding opportunities
鈼 Growth resources
What You鈥檒l Master
- Business Foundation and Legal Setup
- Marketing and Brand Building
- Growth & Operations Strategy
- Local Network Development
- Southeast Texas Market Analysis
Course Features Include:
- Expert Guest Speakers
- Interactive Workshop Sessions
- Actionable Weekly Plans
- Small Group Environment